Character Sheriff J.W. Higgins,(played by Joe Higgins),made his first appearance in a Dodge car commercial in the fall of 1969,and is who the Sheriff J.W. Pepper character was modeled after in the 1973 James Bond movie,Live and Let Die.
He is also who Jackie Gleason modeled his character after,(Buford T. Justice),later on in the movie Smokey & The Bandit.
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