Quote:
Originally Posted by William
I lived a few miles from Braeger in 1969 and am virtually certain that is where that photo was taken. They were the first 'Mega Dealership' in the area, located in a former department store. Not really a performance dealership but sold a lot of everything, including performance cars. Have the pop from a Garnet Red L78/M22/ZL2 Camaro sold there. Still in the same location today.
The circa 1962 photo is the former location, when Bob Braeger and Jim King were partners. They parted about that time, Jim King opening a small dealership in a residential area on the SE side of Milwaukee. Showroom still there. The former King-Braeger store is now an Auto Zone.
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Just adding a little more info to the thread re: Braeger Chevrolet. I've located a Feb. 1984 press photo showing the inside of the dealership featuring Bob Braeger (L), which coincidentally is the year I started working there. The interior features in the 1969 photo (floor tile, ceiling, walls) all appear to be an exact match to confirm the location.