Berger Chevy #3 ZL1

[William]

Gibbs cars had an msrp of over $7,300. In current dollars, would anyone pay $88,000 for a 2020 Camaro? No idea why Chevy thought they would sell.

Said it many times: they should have been L88 Camaros. Just as fast and much cheaper.

Yes, most of the Gibb ZL1s were sold by other dealerships. Imagine getting a bill from GMAC in 1969 for $275,000. He would have been bankrupt if Chevy didn't agree to take them back. Even those dealerships had problems selling them. Chevy should never have allowed other dealerships to order them. All they needed to qualify as production was 50 cars. By April, there were maybe 40 ZL1s rotting on the lot at Gibbs. Yet Huffmans Chev in Farmington, IL [65 miles from Gibb] ordered two more, orange and silver 4-speeds. Just like many of the cars at Gibbs.

The L72 cars weren't much better. Yenko stated in the famous MCR interview that they had a similar experience with the L72 cars, albeit for a different reason-insurance. It was darn near impossible to insure any musclecar starting in '69. They quickly became near worthless in trade. I recall seeing a Superbird for sale in the '70s; $995 obo. It was that bad. Then the oil embargo hit and it got worse.